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If you have any hope of your book becoming popular and selling, it must look like a professional book. Like one that could easily be found on any shelf of any bookstore. The contents must also look and sound professional – like someone put a lot of thought into making your book. But even if you have finished your book, you need to continue perfecting its look and its contents. It is a never-ending process, especially if you are new to writing and publishing. So, if you want your non-fiction book to be noticed then you need to avoid the most common mistakes and pitfalls.
Customers. Every single day, thousands of people search Google for goods or services they need or want. When was the last time you searched Google and then clicked back and called someone on the fifth or sixth page instead of the first one? If you are on the first page of Google-better yet, the first result-you will get more business. People type in their keywords and the word “best essay writing service” to find people to call, and you want to be that person. Position yourself on the first page of Google and the business will come to you.
He or she must be capable also of editing his or her work. Making the writer identify easily the errors he or she has written unconsciously. In this way, there will be less to zero errors found in his or her work.
If you are satisfied with the writer consider hiring them on a permanent basis and invest in training them to so they get familiar with your corporate culture and ethics. Once, trained about your company needs the hired writers can churn out quality content day after day and you can devote your valuable time to more important tasks.
The next step is to get your articles printed in real print publications, on paper. Again, strangely, an article on paper earns you more expert points than an article on the web.
Ask for writing samples. You should always ask for samples. Look for correct grammar, punctuation and spelling. Samples are especially important if the writer has no experience writing in your niche. While many writers are comfortable writing in different subject areas and in different media, others like to specialize. Don’t be put off by a writer who has never written in your niche before. Just look at the samples and determine whether the writer can write well rather than whether s/he understands your business or product. A good writer will take the time to research your business and niche in order to give you the quality content you deserve.
Hone Your Authentic Signature Style. One of the key problems that I encountered early on was that I tried to use business models and strategies that didn’t feature my strengths. Some of the models I used actually set me up for failure! It’s not that there was anything wrong with the model; it just didn’t create an environment where my brilliance – my natural gifts and talents – could shine. As your confidence and clarity increase, your authentic signature style becomes apparent. It’s not only what you deliver that clients want, it’s who you are!
Ignoring title kerning. Kerning is the space between the title letters. Just applying fonts, you might not think to apply kerning to the letters of the title. Yes, it’s a paradox, it will make a subtle but obvious difference in how your book title and overall cover design looks.
A good writer must be able to see both the overall pattern and the individual pieces. This sounds like the previous habit but it isn’t. Quite. The previous habit talks about being able to see the desired end. This habit refers to being able to see each of the building blocks of the book, how they fit together and where the book is actually going. Without this ability, it is not possible to bring a book back on track.
That’s just a few of the opportunities that await you. Many worry that they don’t have the skills to move to the highly competitive online market. If you are a good writer there is a need for your skills! There are thousands upon thousands of people claiming to be writers and trying to land the available online work. However, only a small number of these individuals are actually skilled writers. If you have a talent for writing there are all kinds of opportunities for you to be the writer you were meant to be.
So BE BOLD; have no fear about approaching the same subject as existing books. Focus in on your unique ideas and viewpoint. Remember, according to the writer of Ecclesiastes, “There’s nothing new under the sun.” Bernice Fitz-Gibbon said so eloquently, “Creativity often consists of merely turning up what is already there. Did you know that right and left shoes were only thought up only little more than a century ago.” Now go start your successful book journey. Make it different. Make it count. Make it yours.